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Free Weekly Search Engine Optimization SEO News

Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.


05/21/2013
Official Google information: what to expect from Google in the coming months
Spammers beware! This summer, Google is going after black-hat and link spammers. Google’s Matt Cutts announced 9 things that Google will do within the next months. How do these changes affect the position of your web pages in Google’s search results and what can you do to protect your rankings?

05/14/2013
Why linking to other websites can help your Google rankings
Many people are not aware that links to other websites can have a positive influence on the rankings of their web pages on Google. Understanding this ranking factor will help you to improve the position of your pages on Google's search result pages.

05/07/2013
Google: the top 5 SEO mistakes that webmasters make
In an online video, Google's Matt Cutts revealed the most common SEO mistakes that webmasters make. Avoid these mistakes if you want to get high rankings on Google.

04/30/2013
Web page optimization tip: don't fall for fake Google results
Do you sometimes get search results that are unexpected and hard to explain? The reason for that might be that Google displays fake search results to fool spammers. This has a major influence on how you should optimize your web pages.

04/23/2013
A new search engine challenges Google
A new search engine tries to challenge Google. It doesn't rely on backlinks and it actually delivers good results. Could this be a real alternative to Google? How can you make sure that your website will be found in this search engine?

04/16/2013
Co-occurrence, co-citation and their effect on your rankings
Co-citation and co-occurrence are important factors that influence the position of your web pages in Google search results. The environment in which the links to your website can be found have a big impact on the value of the links.

04/09/2013
Google web spam team member: how to optimize your web pages
Andre Weyher, a former member of Google's web spam team, has given an interview in which he reveals several things that can be useful if you want to improve your search engine optimization campaign.

04/02/2013
The five phases of ranking recovery: how to get your rankings back
Has your website been penalized by Google? No need to panic. Take control of your website success and get your rankings back by following the tips in this week's article.

03/26/2013
Google's Penguin updates are getting stricter
A new study shows that Google's tolerance of spammy backlinks is decreasing. How many bad backlinks can cause trouble and which backlinks should you avoid?

03/19/2013
The new approach to link building
For many webmasters, link building has been a numbers game. The more links a website has, the better. Whole industries were built around this idea. There's a new approach to link building that will help you to get better results.

03/12/2013
Google publicly shows spamming websites
On a new web page, Google shows live examples of web pages that have been removed from Google's index. These pages use aggressive spam techniques such as automatically generated gibberish, cloaking and scraping content from other websites. Is your website in danger?

03/05/2013
How competitors can hurt your site with fake link removal requests
Since the dramatic Google Penguin update a few weeks ago webmasters and companies have been going crazy trying to clean up their backlink profiles. Instead of doing things to improve their web pages, some webmasters concentrate on removing backlinks that point to their site.

02/26/2013
Step-by-step: how to create a successful SEO campaign
A good search engine optimization campaign can help you to solve many of the problems that websites have: better rankings, more targeted visitors, better conversion rate. Unfortunately, many people don't achieve these goals. The reason for that is that most people don't plan their SEO campaigns well.

02/19/2013
Google: the disavow links tool does not hurt other websites
Google's new disavow links tool cannot be used to hurt other websites. Google's Uli Lutz explained this in an online discussion. Should you use Google's disavow links tool with your website?

02/12/2013
The new keyword suggestion tool
We have greatly improved the keyword suggestion tool in IBP. The keyword database in IBP now has 160 million keywords. That's much more than you get from competing services.

02/05/2013
Negative SEO: official Google statements
In a video on YouTube, the head of Google's anti-spam team Matt Cutts talked about negative SEO. Can other companies hurt your website rankings by spamming your site? What can you do to avoid this?

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